Wendy Porter Bio

Wendy Porter is the Owner / Chief Events Architect at Wendy Porter Events LLC, an experiential events management agency based in Minneapolis, MN. Founded in 2015, WPE was certified as a Small Woman-Owned Business Enterprise (S/WBE) in 2017.


Wendy is a highly creative, consultative, success-driven marketing and event management professional with a track record of organizing and managing high-profile national events and marketing campaigns from proposal through execution, both in the U.S. and internationally. She is a strong team leader and mentor with a passion for excellence, and a unique ability to integrate strategic, creative, operational and financial resources to achieve desired results.  With more than 30 years of experience in corporate America, serving in marketing and event leadership roles for large corporations, Wendy was most recently employed as the Director of Marketing and Events for UnitedHealthcare Medicare & Retirement for over a decade, which was Fortune 12 when she left the organization.


Wendy excels in all types of live and virtual events: Corporate Events, Trade Shows, VIP Hospitality Events, National Sales Meetings, Leadership Conferences, Corporate Social Responsibility Volunteer Initiatives, Sporting Events, Award Ceremonies, Employee Celebrations, and Fundraisers/Galas.


Through years of managing high-level events, Wendy has fostered event partnerships with major national brands, including: The MN Super Bowl LII Host Committee, UnitedHealthcare, Anthem, Allina Health, VigiLanz, Protolabs, Beekman 1802, The Riveter, The Minneapolis Foundation, TripleTree Financial, Change Healthcare, AARP, New England Patriots, Miami Dolphins, Atlanta Falcons, Dallas Cowboys, CBS Sports & News, Boston Celtics, PGA, Walgreens, Chase Bank, iHeart Radio, Turner News, LPL Financial, the Grammy Foundation, the Entertainment Industry Foundation (EIF), Second Harvest Heartland, Hands-On America, and KaBOOM!, among others.

 

Wendy has received accolades for her event management, including:

        o  2021 EMPI (Excellence in MPI) Double Award Nominee: Planner Member of the Year & Meeting/Event of the Year

        Class of 2020: 15 Over 50 Award  by Connect Corporate

        2019 Meetings Trendsetter list by Meetings Today

        2019 Hall of Fame: Best Special Events Planner by Minnesota Meetings & Events magazine 

        2018 40 Over 40 Award by SPIN. LEARN MORE

 

While at UnitedHealthcare, Wendy was the recipient of a UnitedHealthcare Innovation Award for improving employee engagement through a variety of organizational and leadership effectiveness initiatives involving leadership events, and was an annual Markey Award Nominee for her event contributions to the organization.


Wendy is a member of two event Associations:  MPI (Meeting Professionals International) and SPIN (Senior Planners Industry Network) and was appointed to the SPIN Global Advisory Board, serving from 2017-2019.  She received her certification in Meeting Design and Technology by the Meeting Design Institute at the 2019 IMEX America Conference and her Festival Certification thru MPI at the SXSW Music Festival in 2016.  Wendy earned her Pandemic Compliance Advisor (PCA) Certification through Health Education Services in February 2021.


Wendy is an active community volunteer, currently serving as the Founder & Chair of the Live Events Coalition Minnesota. as the Vice Chair of Government Affairs and on the Board of the Directors for the National Live Events Coalition, based in Washington DC.  She also serves as the current Co-Chair for the 50/50 Women on Boards, Minnesota Campaign. Additionally Wendy currently is an Executive Steering Committee Member for the MN Events Coalition, which is focused on executing safe events during COVID-19.