BIO - Wendy Porter

Wendy Porter is the Owner / Chief Events Architect at Wendy Porter Events LLC, an experiential events management agency based in Minneapolis, MN. In 2017, WPE was certified as a Small Woman-Owned Business Enterprise (S/WBE).

Wendy is a highly creative, consultative, success-driven marketing and event management professional with a track record of organizing and managing high-profile national events and marketing campaigns from proposal through execution, both in the U.S. and internationally. She is a strong team leader and mentor with a passion for excellence, and a unique ability to integrate strategic, creative, operational and financial resources to achieve desired results.

Wendy has more than 25 years of experience in corporate America, serving in marketing and event leadership roles for large corporations, most recently as the Director of Marketing and Events for UnitedHealthcare Medicare & Retirement for over a decade, which was Fortune 12 when she left the organization.

Wendy excels in all types of live and virtual events: Corporate Events, Trade Shows, VIP Hospitality Events, National Sales Meetings, Leadership Conferences, Corporate Social Responsibility Volunteer Initiatives, Sporting Events, Award Ceremonies, Employee Celebrations, and Fundraisers/Galas.

Through years of managing high-level events, Wendy has fostered event partnerships with major national brands, including: The MN Super Bowl LII Host Committee, UnitedHealthcare, Anthem Inc., Allina Health, VigiLanz, Protolabs, Beekman 1802, The Riveter, The Minneapolis Foundation, TripleTree Financial, Change Healthcare, AARP, New England Patriots, Miami Dolphins, Atlanta Falcons, Dallas Cowboys, CBS Sports & News, Boston Celtics, PGA, Walgreens, Chase Bank, iHeart Radio, Turner News, LPL Financial, the Grammy Foundation, the Entertainment Industry Foundation (EIF), Second Harvest Heartland, Hands-On America, and KaBOOM!, among others.

Wendy has received accolades for her event management, including:

    • Class of 2020: 15 Over 50 Award by Connect Corporate
    • 2019 Meetings Trendsetter list by Meetings Today
    • 2019 Hall of Fame: Best Special Events Planner by Minnesota Meetings & Events magazine 
    • 2018 40 Over 40 Award by SPIN. LEARN MORE

While at UnitedHealthcare, Wendy was the recipient of a UnitedHealthcare Innovation Award for improving employee engagement through a variety of organizational and leadership effectiveness initiatives involving leadership events, and was an annual Markey Award Nominee for her event contributions to the organization.

Wendy is a member of two event Associations:  MPI (Meeting Professionals International) and SPIN (Senior Planners Industry Network) and in 2017 was appointed to the SPIN Global Advisory Board.  She received her certification in Meeting Design and Technology by the Meeting Design Institute at the 2019 IMEX America Conference and her Festival Certification thru MPI at the SXSW Music Festival in 2016. 

Wendy is an active community volunteer, currently serving as the Founder of the Live Events Coalition Minnesota and the current Co-Chair for the 2020 Women on Boards MN Chapter. She is also a Steering Committee Member for the MN Events Coalition, which is focused on executing safe events during COVID-19. She has served as a volunteer with the local Twin Cities SPIN Branch and MPI Chapters, as a speaker for the “Grow Your Business” series at the James J. Hill Center and as an event adviser to the ACLU.  She also previously served on the alumni reunion committee at St. Olaf College, the community garden and grounds keeping committees with St. Joseph Home for Children and with UnitedHealthcare employee volunteers.

Wendy graduated cum laude from St. Olaf College with BA degrees in both Mathematics and German. She holds a certificate to study for masters’ level credit at any German university. Wendy is an award-winning home gardener and enjoys attending art fairs and supporting local artists. She is an avid traveler, both in the US and Internationally.